A branding project for the platform label store that acts as a bridge between influencer and the brand. Trust is a fundamental factor for influencer, the brand and the consumer to trade with each other. I wanted to say that label stores have such trust, and in the future, I wanted to give a vision that label stores will become a platform of symbolism in this market.

I thought about how to make that symbolism appear. It had to be easy and simple as a logo, and I wanted to show an edgy design in a simple form. It had to be easy and impressive to get into the symbolic logo. So it's been used as a medium for a long time (because it's that much public confidence in people) and everyone needs something they know.

What is there to communicate and connect with each other? I thought the stamps of letters that have been delivered for a long time connecting people separated from each other played a role. Label Store wanted to say that influencer, which connects such consumers and brands, has a reliable join in acting as such a messenger.