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SUPER MATCHA

I ran the Supermalcha launch project on the website at Blank Corporation. There were three products to be released, and each individual characteristic of the three products was captured and conceptual photography was carried out. This is to help you recognize which products are different and how they are different when exposed to detail.



Visual planning was done using brand main color and product's key color of the product. The three products are super matcha, chai matcha, and coco matcha. Healthy green tea is also used as a filming prop because it has a slogan, which requires healthy elements from time to time.




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Design Conceptualizing Identity